Akebono Adds 13 New Part Numbers, Continues Brake Rewards

Farmington Hills, Mich. — June 1, 2017 — Akebono Brake Corporation released 13 new part numbers, expanding vehicle coverage of its Pro-ACT®, Performance® and EURO® Ultra-Premium ceramic brake pad lines to more than 6.5 million additional vehicles in the U.S. and Canada.

The part introductions add coverage to 40 models, including the Chrysler 200, Dodge Dart, Ford F-250 & F-350 Super Duty, Chevrolet Corvette Z06, and several Audi, BMW and Lexus models. A complete listing of Akebono aftermarket brake applications can be found in the online catalog at www.akebonobrakes.com or at showmetheparts.com/akebono.

“Our recent investment in production equipment is helping us meet increasing demand for Akebono Ultra-Premium brake products,” said Ken Selinger, Director of Aftermarket Sales and Marketing. “Additionally, we’re running a brake rewards program for technicians so more consumers and shops can experience superior braking and take advantage of the best braking technology available in the market.”

The Akebono brake rewards promotion runs through July 31, offering technicians unlimited rewards when they install Akebono Pro-ACT®, EURO® and Performance® Ultra-Premium ceramic brake pads. Learn more and sign up at AkebonoPromo.com.

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About Akebono Brake Corporation

Akebono Brake Corporation is a leader in advanced brake and friction material development and production, with a focus on noise, vibration and harshness (NVH) analysis and control. Akebono manufactures a wide range of brake friction materials and foundation brake assemblies, including disc brake calipers and drum brakes. The company’s commitment to innovation, process improvement, quality control and customer service has positioned it as a key resource for leading OEMs, Tier I brake suppliers and the automotive aftermarket. For more information, visit www.akebonobrakes.com.

About Akebono Brake Industry Co., Ltd.

Akebono Brake Industry Co., Ltd. (TSE: 7238), founded in 1929, is a world leader in advanced brake and friction material development and production. The Akebono Group operates R&D centers and manufacturing facilities worldwide, including in Japan, the United States, Europe and Asia. Akebono has been supplying and jointly developing brake systems with the McLaren Formula 1 team since 2007. For more information, visit www.akebono-brake.com/english/.

Contact
Chelsea Komblevicz
The Quell Group
(248) 649-8900
CKomblevicz@quell.com

Ken Selinger
Akebono Brake Corporation
(248) 994-7942
Ken.Selinger@akebono-usa.com

Proudly Made in the USA

Akebono Brakes are trusted by manufacturers globally, delivering superior braking power, quiet performance, and longer rotor and pad life. As a pioneer of ceramic friction technology, Akebono is proud to manufacture 100 percent of its aftermarket brakes in the USA. Enjoy a smoother ride and clean wheels with Akebono Brakes.