Farmington Hills, Mich. – Oct. 12, 2016 – Akebono Brake Corporation announced it has introduced 16 new part numbers to its Pro-ACT®, Performance® and EURO® premium ceramic brake pad lines. The pads are 100 percent manufactured in the United States and expand coverage to more than 4.6 million additional late-model domestic, European and Asian vehicles.
Of the 16 new part numbers, Akebono released 11 Pro-ACT, four Performance and one EURO. Akebono’s Ultra-Premium ceramic disc brake pads are formulated for optimum performance, are ultra-quiet and extend rotor life. They are the ultimate upgrade for OE semi-metallic, organic and low-metallic brake pads.
“The addition of Akebono’s new part numbers enables more vehicle owners to experience the quality, performance and reliability of unique Akebono aftermarket braking solutions,” said Ken Selinger, Director, Akebono Aftermarket Sales and Marketing. “Customers can expect a continuous stream of new numbers featuring Akebono’s superior braking technology, designed to delight drivers while benefitting and enhancing our customers’ bottom line profits.”
Akebono premium brakes fit 27 new models, including the following popular vehicles: Acura RDX, Cadillac Escalade, Chevrolet Corvette, Ford Escape, Fusion and Super Duty Trucks, Hyundai Genesis, Jeep Cherokee, Lincoln MKZ and Mazda CX-5.
Akebono ultra-premium ceramic brake pads offer the most application-specific friction formulations in the market and are OE-engineered to enhance the model-specific performance demanded by each vehicle. Akebono’s Pro-ACT, EURO and Performance Ultra-Premium brake products are also environmentally friendly and adhere to the low copper requirements under California and Washington restrictions. Akebono aftermarket brake pads are 100 percent made in the U.S.A.
# # #
Akebono Brake Corporation is a leader in advanced brake and friction material development and production, with a focus on noise, vibration and harshness (NVH) analysis and control. Akebono manufactures a wide range of brake friction materials and foundation brake assemblies, including disc brake calipers and drum brakes. The company’s commitment to innovation, process improvement, quality control and customer service has positioned it as a key resource for leading OEMs, Tier I brake suppliers and the automotive aftermarket. For more information, visit www.akebonobrakes.com.
Akebono Brake Industry Co., Ltd. (TSE:7238), founded in 1929, is a world leader in advanced brake and friction material development and production. The Akebono Group operates R&D centers and manufacturing facilities worldwide, such as in Japan, the United States, Europe and Asia. Akebono has been supplying and jointly developing brake systems with the McLaren Formula 1 team since 2007. For more information, visit www.akebono-brake.com/english/index.html.
The Quell Group
Akebono Brake Corporation
Akebono Brakes are trusted by manufacturers globally, delivering superior braking power, quiet performance, and longer rotor and pad life. As a pioneer of ceramic friction technology, Akebono is proud to manufacture 100 percent of its aftermarket brakes in the USA. Enjoy a smoother ride and clean wheels with Akebono Brakes.