Akebono Newsroom

Farmington Hills, Mich. — August 3, 2017 — Akebono Brake Corporation has appointed Russ Stebbins to the newly created position of director, aftermarket business unit, according to its president and CEO, Wilm Uhlenbecker.

Farmington Hills, Mich. — June 1, 2017 — Akebono Brake Corporation released 13 new part numbers, expanding vehicle coverage of its Pro-ACT^®, Performance^® and EURO^® Ultra-Premium ceramic brake pad lines to more than 6.5 million additional vehicles in the U.S. and Canada.

Farmington Hills, Mich. — April 11, 2017 — Akebono Brakes is rewarding professional technicians with incentives when they install Akebono Ultra-Premium ceramic disc brake pads this spring. The Akebono “Spring Brake Rewards” program offers technicians unlimited rewards starting at only three sets of Akebono Pro-ACT^®, EURO^®, and Performance^® Ultra-Premium ceramic brake pads installed. The promotion runs April 10 through May 31.

Farmington Hills, Mich. – Nov. 14, 2016 – Akebono Brake Corporation's EURO^® Ultra-Premium ceramic disc brake pad line was awarded “Best Overall Import Aftermarket Product or Product Line" by the Import Vehicle Community, a segment of the Auto Care Association. The Akebono team, led by Dr. Wilm Uhlenbecker, President and CEO, AkebonoBrake Corporation, accepted the prestigious award at the Automotive Aftermarket Products Expo (AAPEX).